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Link Popularity Analyzer
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Why do you need to know about your link popularity?
The link popularity score (also called Page Popularity) is a figure that shows how many pages link to each page on your site. Attention is paid not only to quantity, but also to the quality of websites linking to your site. You wouldn't know it, but major search engines use it extensively in their algorithms to assign web pages high rankings.
The reasoning behind link popularity is simple: the more popular your website is with other websites, the higher it will rank on popular search keywords.
Everyday webmasters and novice SEOs (search engine optimizers) ask us why their pages are poorly ranked though they have followed advice provided by Web CEO's Optimizer. Too often we see well-optimized pages lacking in link popularity and it becomes obvious at once they will not rank high on good keywords because their link popularity score is too low.
So, if you’ve made efforts with search engine optimization, but the rating of your web pages in search engines results doesn’t satisfy you, it’s obvious that you should concentrate on improving your link popularity. As was mentioned link popularity deals with the quantity and quality of incoming links, let’s focus attention on these two concepts. When we consider quantity, there are no limits. The more links – the better your link popularity. But, there is one essential thing to emphasize, only quality links really come into play.
For better link popularity pay attention to the following factors:
- PageRank of the site providing the inbound link. Websites with a low PageRank will not bring you any noticeable benefit.
- Relevance of the content of the linking site to the content of your site. Search engines value only links from web pages that are in the same sphere of business.
- Relevance of words used in the anchor text. It’s important to have relevant keywords in the text link that is pointing to your page.
- Number of other links on the linking page. The lower this number, the more valuable the link.
Additionally, keep in mind that an inbound link is more useful to your link popularity than reciprocal link. It is, however, better to dilute your one-sided incoming links with a few reciprocal. Otherwise, search engines may treat them as purchased and of no value.
Link Popularity Analyzer
Definitely you've realized the importance of improving your link popularity and want to do something about it. Start now with the Web CEO link popularity analyzer tool to improve the process of developing and maintaining your link popularity. Naturally, you'll ask why should you use it. The most important reason lies in the fact that all the essential features needed to integrate and realize the process are concentrated in one control center. The Web CEO Link Popularity Analyzer presents the following interesting data:
- The number of Web pages that link to your site and its pages.
- The number of sites that link to your competitors.
- Web pages that link to your competition, but not to you.
- Words and phrases that are used as anchor texts of links to your web pages.
- Web sites linking to most of your competitors and to your site at the same time.
If you'd like this kind of data, then analyzing your link popularity with Web CEO is the way to go.
Know how many websites link to you
You can instantly find out how many websites link to any page on your site. Web CEO's Link Popularity Analyzer obtains it by examining the link popularity of your site and its pages with the most popular search engines:
- Yahoo!
- MSN
- Lycos
- AltaVista
- AllTheWeb
- And more
This is just the first step. The next one step is to find out the link popularity of your competition.
Know how many websites link to your competition
It is always good to know how your site stacks against the competition. After all nowadays your competition may outrank you because they have a better link popularity score. With the Link Popularity Analyzer you can get a report on your competition in just minutes. If you compare your results with competitors the situation will become clear and you’ll understand which strategy you should follow. If you see that poorly-optimized competitor pages outstrip your pages and the software shows that you have less inbound links, your next action is evident. Increase the quantity of links to your pages and don’t forget about their quality.
Know what definite sites link to your website
One cannot overestimate the importance of knowing how many websites link to your site, yet it is far more important to know who links to your site and its pages. The advanced analysis of the Link Popularity Analyzer will help you find resources where your site, product or service are being discussed:
- websites
- forums
- discussion lists
With this analyisis it is now possible for you to stay abreast of what different resources, communities and groups think of you. You’ll also see sites with negative activities and it’s then possible for you to request the removal of slanderous materials and links.
Know what phrases people use when they link to your website
In regards to the anchor texts of links to your site, we should take a look again at the question of link quality. As was mentioned, only quality links work, so only these are really necessary. When a search engine sees a link to your site from another resource, the page to which the link points gets more weight. But this link should contain your keywords to inform search engines that it is to be considered relevant to these specific keywords. For this reason you should keep abreast of the anchor texts of links to your pages and observe them, because your link popularity depends greatly on it.
To implement this function the Web CEO Link Popularity Analyzer presents several views of a report: a summary by phrase used to link to your pages, words usage, breakdown by referrer, by linking page and by the phrase used. You can switch between these by clicking the corresponding small tabs below the report.
Know the sites which link to you and your competition
With this report Link Popularity Checker gives a list of all sites that link either to you, or to one of your competitors, or to several of them, etc. In brief, it’s a summary of your and your competitors’ link popularity, broken down by linking sites. Probably, you’ll find that some websites link to your competitor, but don’t link to you. It’s no reason to become disillusioned. Relax! Turn it to your benefit. Look at which sites link to most of your competition but not to you. They could become your good link partners as well.
Web CEO Link Analyzer takes the grunt work out of this process by offering you a Linking sites overview. This saves you from spending time on finding potential link partners.
It’s important to mention that Web CEO doesn’t stop just at finding a list of potential link partners. It extends a helping hand to you in the process of a link building campaign and link exchanges thru the Link Partner Finder tool. This is one example of collaboration between Web CEO tools. This will take your website to the top results in leading search engines.
Free Link Popularity Tool
Link Popularity Checker can be used for free without time limitations together with the other eleven tools of the free edition of Web CEO. There is no reason not to try it. You pay nothing and lose nothing.
We want to save you time and help analyze the link popularity of your site.
All you need to do is to download the Free Edition. The other eleven tools will also be at your disposal!
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